Why the iPad gets so much coverage, but the JooJoo doesn’t

If you spend any time reading tech news at all then you’ve noticed that Apple’s iPad has dominated the news. This apparently upsets a great number of people and they just don’t understand why people are spending so much time talking about the iPad and really wish they would all stop.

Well good news! The JooJoo was also recently released into the wild and if you find yourself hating the iPad because it lacks flash or you can’t stand Apple’s App Store then point your browser right over here and order one.

But before you do, should probably ask, “is the JooJoo any good?” Well apparently, despite being what so many seem to want, a 16:9 format display, a USB port and a camera, it doesn’t quite make it. It turns out the JooJoo is actually quite a turd. The Engadget video review is particularly interesting because it shows exactly what the device is going to be like for an average user.

So what happened? Well it turns out that throwing features into a device just so they can show up on a spec sheet doesn’t make for a good product. It’s the software and how it works with the hardware. It’s the total package. What’s the point of having flash support if the system can’t actually handle it? Or using a 16:9 format display on a device meant to be held in both orientations?

iPad naysayers are quick to point out the shortcomings of the device without thinking about everything it does right. Unlike other companies, Apple isn’t attempting to out do anyone based on specifications. Instead, Apple is attempting to provide the end user with an excellent end-to-end experience. Apple spent time making sure the device did exactly what it is capable of. Meaning, if flash doesn’t work perfectly then it is better not to include it than give the end-user some half-assed experience.

A lot of people give Macs grief because they included mouse doesn’t include a right mouse button. Apple mice have supported right click in some form since OS X was introduced, it’s just designed differently. In fact, cI often find that people who don’t like an Apple product simply don’t know anything about the product they’re so fervently against or have been misinformed. Maybe they heard from some source that the device lacked some arbitrary item on a spec sheet or maybe they just don’t see past the marketing hyperbole and have since written Apple off completely. If you fall into this category, I invite you to head on over to Apple’s site and read through the features while keeping in mind that every feature listed works and works well. Anything you think is missing from the device was more than likely left off because they couldn’t perfect the experience.

To be fair, the JooJoo is but one competing tablet on the market and there are many more on their way. Android devices have the best chance at competing and competing well with Apple. However, the key with Android devices is if to get rid of the fragmentation in the market and make sure that the majority of Android devices are running a compatible feature set and OS. 2010 will be the year of the iPad, but 2011 will be the year of the tablet.

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